Headquartered in Wisconsin, Advanced Comfort Technology, Inc., is a family-owned company that distributes DCC Waterbeds worldwide. ACT, Inc., has been improving dairy cow comfort by providing waterbeds for cows since 1999. Advanced Comfort Technology, Inc. (ACT, Inc.) is a family-owned and operated international agriculture business, focusing on products that improve efficiencies in dairy farming. Dean and Audrey Throndsen founded the company in 2003. In the same year, they patented the design of (DCC Waterbeds) Dual Chamber Cow Waterbeds.ACT, Inc., partners with local dealers around the world, providing sales, service, and installation of DCC Waterbeds. Currently, DCC Waterbeds are installed in dairy barns in 20 countries.
- Business Type:
- Industry Type:
- Agriculture - Livestock
- Market Focus:
- Globally (various continents)
- Year Founded:
Dean Throndsen, President
Dean has worked in the agriculture industry since 1975. In 1999, Dean was instrumental in bringing waterbeds for cows to the North American market. As dairymen demanded increased and improved cow waterbed design, Dean’s ingenuity and desire led to the development of the DCC Waterbeds, a patented, dual-chamber design that offers consistent support and durability. The dual-chambered design revolutionized the industry perception of waterbeds for cows and put Dean and ACT, Inc., on the map.
Audrey Throndsen, Business Manager
Audrey has worked alongside her husband, Dean, since 1975, as a business advisor, business manager, mother, and friend. Audrey is instrumental in the success of DCC Waterbeds and ACT, Inc., and enjoys the challenge of supporting Dean’s entrepreneurial endeavors.
Amy Throndsen, North American Sales Manager
Amy joined ACT, Inc., in 2011 and is focused on integrating marketing and communication strategies for ACT, Inc. and DCC Waterbeds. Amy also maintains relationships with local dealers in Western Canada and New Zealand. Amy has served as a staff member and volunteer for AmeriCorps (Washington, D.C., and Sacramento, CA) and Peace Corps (Washington,D.C., and China). Most recently, Amy managed a grant program (Peace Corps Partnership Program) funded by private donations for Peace Corps' Africa region.
Kelly Phillips, DCC Waterbeds North American Sales Representative
Kelly joined ACT, Inc., in 2012 and brings more than 30 years of agricultural sales experience to our team. Kelly maintains relationships with our North American dealers and provides support to our total sales team. When not on the road, he loves spending time with his family, especially his grandchildren, and riding horses.
Holly Harper, Director of Marketing and West Coast Sales
Holly joined ACT, Inc., in 2011 and is focused on integrating marketing and communication strategies for ACT, Inc. and DCC Waterbeds. Holly has served as a communications specialist and event director at a Fortune 1000 engineering firm, as an independent marketing and communications consultant, as a reporter and copy editor for a regional newspaper, and as a marketing assistant for two NCAA Division I athletic programs.