The company is a leader in the Indian Seed Industry through research and marketing of scientifically produced high quality seeds. Its In-house R&D has been recognized by DSIR (Govt of India). It works closely with farmers at ground level to understand their needs and generate more demand. The company is focused in seed business of vegetables like Okra, Gourds, Melons, Cucumbers, Eggplant, Tomato, Peppers, Carrot, Cabbage, Cauliflower, Radish, and selected field crops like Paddy, Wheat, Corn, Forage Sorghum, Mustard/ Rapeseed, etc. Ananya seeds has made its presence felt in other countries like Pakistan, Bangladesh, Nepal, Afghanistan, Bhutan, Korea, Saudi Arabia, UAE and West Africa.