Association of Specialty Cut Flower Growers (ASCFG)

The Association of Specialty Cut Flower Growers (ASCFG) was formed in 1988 to unite and educate field and greenhouse cut flower growers. The ASCFG provides an identity for the specialty cut flower industry. It connects more than 600 members across the United States, and in Canada, the Netherlands and Northern Ireland. The ASCFG provides production, marketing, and research information through publications, online communications and national and regional meetings. It also connects floral buyers with the farmers who are producing the highest quality, locally-grown flowers.

Company details

MPO Box 268 , Oberlin , Ohio 44074 USA

Locations Served

Business Type:
Professional association
Industry Type:
Agriculture - Horticulture
Market Focus:
Internationally (various countries)

Our Primary Aims are:

  • To foster friendship and sharing through meetings, tours, and communications - our most important methods of providing information on growing techniques, marketing strategies, and new developments in the industry.
  • To compile, publish, and disseminate cultural, statistical, and other information pertinent to the industry. 
  • To promote, support, advance, and undertake studies and research into the production, handling, and marketing of specialty cut floral crops. We believe progress is the key to survival, and we hope to encourage and fund needed research to keep us ahead of the competition.

Our Benefits Include:

  • The Cut Flower Quarterly is the only national periodical dedicated to cut flower growers, and is one of the most highly regarded publications in the floral industry.  Its New Varieties issue features the results of the ASCFG Trials programs, and the latest cut flower cultivars. ASCFG members read the Quarterly as soon as it arrives in their mailboxes.
  • In 2014, the ASCFG will offer a Growers' School, March 3-4 and a National Conference, October 19-22. 
  • The ASCFG National Cut Flower Trials are recognized as one of the most important cultivar evaluations in the country. Growers in all zones test new cut flower varieties from seed, plants or woody shrubs for hardiness, yield, stem length and marketability. Breeders and suppliers rely on these Trials as an integral part of their cultivar development and evaluation process.
  • Our Bulletin Board is an electronic forum which some members consider their favorite member service.The ability to exchange information and experiences on cut flower production and marketing has brought members across the country together like no other process can. Searchable archives enable users to look up past conversations and contribute later.
  • Social networking is fast and easy using the Community Network. Members can share photos, videos and other links, while learning from each others' experiences.
  • The online Flower Search allows buyers to locate flowers by state, flower name or farm name. Growers who provide design or wedding services can be contacted through this source.

The Cut Flower Quarterly is the only periodical dedicated to informing growers about the production, postharvest care, and marketing of cut flowers. The Winter issue is filled with color photos and descriptions of the year's upcoming new varieties. It is also home to the highly-anticipated ASCFG National Trials results, including seed and perennial plant trials. Regular content covers integrated pest management, research updates, business management, and reports from growers across the country. Members say that the Quarterly is the only magazine they read from cover to cover, as soon as it is received.

ASCFG Bulletin Board is ASCFG's original online forum where members share their knowledge and experiences. This archives are searchable and contain over ten years of discussions. Contact the ASCFG if you would like a free trial.

Community Network is a social network designed to provide members with the opportunity to share their knowledge and experience. This user-friendly tool allows users to post questions and answers, share photos and videos, and search for topics related to their specific needs. Access to the Community Network is like having your own online professional consulting firm. 

ASCFG Flower Search is an important marketing tool accessed at Thiscomplimentary web page allows embers may update their personal page to indicate the flowers they grow, services they provide, and add links to point to their own site, galleries, catalogs, and more. Buyers are able to navigate and search by company name, location, and flower to easily find your flowers and services. 

Members Only is exclusive to members as its name suggests.  Members receive a unique username and password that allows access to the Bulletin Board, Community Network, back issues of The Cut Flower Quarterly, floriculture research reports, pricing guides, access to program speaker slideshows and videos, the Community Network - connecting with other flower growers and designers, and  and many other useful links.  

Meetings and Conferences offer educational sessions, floral design shows, and farm and greenhouse tours. These meetings vary in format from casual hands-on learning to Growers' Schools with in-depth instruction regarding production methods, pest management, postharvest care, and marketing. These gatherings also provide members time to meet one another face-to-face to share their experiences. Read more about upcoming and past events. 

Mentorship Program was created to match our more experienced members with newer members just getting started with their flower farming endeavors. It’s a great way to give back to our community and create lasting, rewarding relationships with the next generation of flower farmers.

Several ASCFG members have already applied to serve as mentors. This year, five of them will be matched with mentees, based on location and shared business modes. For two years, they will communicate via email and phone, and ideally visit each other’s farms at least once, sharing experiences and building a supportive relationship. Read more here.