In 1984, Hans van der Poel founded a company, Hans van der Poel B.V., which focused on the sale of agricultural machinery. Innovation is in his blood. Ever since its establishment, the company distinguishes itself through its pioneer role in the field of design and production of agricultural and horticultural machinery. His motive wasn’t just to develop and improve machines, he also pursued optimal wellbeing of animals, improved milk quality and increased milk production. This is how, in 1998, the company learned of the cow brush, and started to develop new models. The market is continuously demanding more diversity and quality from these products, and it’s for this reason that Hans van der Poel founded a new company, January 1st 2011: the ComfyCow B.V. The production and assembly of these phenomenal products for the livestock, now exclusively occurs in an 1000m2 ISO 9001-2008 certified environment (certification will be in effect as of mid 2011): the ComfyCow!