Gason Pty Ltd

Gason Pty Ltd

Being able to offer the right tillage equipment to fit the job is what Gason Agricultural Systems are all about. It's tailoring tillage and agronomics to meet your farming practices. Offering a comprehensive range of planting and seeding equipment, spreaders and accessories Gason’s have a well established place in the Agricutural market and have an Australian wide dealer network capable of servicing farmers needs. With a focus on quality, function and performance, at Gason we want to make it easy for you to make the most informed and best choice when it comes to your next tillage and seeding equipment purchase.

Company details

Blake St. Ararat , Victoria , Victoria 3377 Australia

Locations Served

Business Type:
Industry Type:
Agriculture - Crop Cultivation
Market Focus:
Nationally (across the country)


A.F. Gason Pty Limited, was founded in 1945 at Ararat in Western Victoria, Australia, as a one man motor trimming business.
The Founding father was Mr Frank Gason and the Company remains a family owned business today with Frank’s son, Les Gason, still occupying the position as Chairman of the board and third generation family members in key roles within the business.

From the early 1960s to the early 1980s, Gason grew to be a national market leader in Australia supplying retro-fitted cabins for major tractor manufacturers and importers including Massey Ferguson, John Deere and Ford.

As factory fitted cabins became standard equipment on imported tractors, Gason evolved into its current role as a world class designer and manufacturer of broad acre agricultural machinery and solid fuel and gas heating products.

Today Gason is a significant regional employer, has a highly skilled workforce, and are very active in training apprentices through an in-house training program in addition to other staff development programs.

The Gason Farm Machinery & Heating range is distributed through an extensive network of farm Machinery and Heating dealers throughout Australia. In addition to the Gason branded proprietary products the company offers a multitude of industrial services such as laser cutting, powder coating, welding and assembly to a broad range of industry sectors supplying customers in major capital cities and other regional areas.

The Company operates a world class engineering production facility of around 20,500 square metres (220,000 square feet) on its 3.24ha (8 acre) site.

The beginnings of todays operation at Gason go back to February 1946 when Mr. Frank Gason founded a motor trimming business in the western Victorian town of Ararat.

Frank worked at the Ford Motor Company in Geelong and decided to move his family to Ararat. He had no premises, little money, no contracts – just experience and a strong will to get started. Eventually a small rented business was established known as A.F. Gason, Motor Trimmer & Body Builder. The business started with a workbench a small selection of hand tools, even small stock and a sewing machine.
From that humble beginning the company expanded in the 1960’s, 70’s and 80’s to be a world leader in the design and manufacture of tractor cabins. Then as tractors began arriving into Australia with cabins already fitted as standard, Gason continued to diversify into the agricultural sector.

Today 60 years after commencement the business has become one of Australia’s leaders in the design and manufacture of quality innovative seeding and tillage equipment. Recognizing the fluctuation in the agricultural sector Gason  decided to enter new markets by diversifying its product range to include solid fuel and gas heaters.

With two fully automatic laser cutting machines now operating, sometimes 24 hours a day, Gason has great capacity to satisfy their own internal steel cutting needs, and also carry out a considerable amount of subcontract work for various companies across a wide sector.

The company operates its manufacturing operation from its 3.2 hectare site at Ararat, Victoria with 18,000 square metres of under cover floor space. Sales personnel operate throughout Australia with a sales office for machinery at Ararat and for heaters at Bayswater, Victoria.

Gason today provides back up sales and service to its approximately 400 dealer outlets throughout Australia and overseas.

History –
1947  First tractor cabin was built.
Extension of the original workshop.
1949  Began building caravans.
1951  Fire destroyed the premises
1952  Purchased land and built premises in McGibbony Street.
1957  Les Gason started at the factory as a motor body builder.
1963  First newly designed Gason cab was released.
1966  Foundations were laid for the new factory in Blake Street increasing the floor plan by ten-fold.
1967  Mark 1 Model of Gason Air-Cab was released.
1976  First container of Cultivators from US arrived and a licence agreement was signed with Hiniker and product was sold under
the name Gason-Hiniker.
1982  Greg Gason joins the Company.
1985  Wayne Gason joins the Company.
1986  Gason works with Australian Classic Cars to build the replica MGTD sports car, the TD2000.
1986  Gason commence manufacturing the Arrow brand of wood heaters.
1989  Commenced manufacturing heaters for Eureka Heating Pty. Ltd.
2001  Gason acquires leading heater company Eureka Heating.
2001  Gason acquires leading heater company Jindara Heating.
2006  Purchases state of the art laser cutting machines.
2008  Purchases a second laser cutting machine.
2009  Purchases state of the art robotic welding equipment.
2009  Gason acquire the IP for a Disc/Tine combination machine.
2009  Les Gason retires as Managing Director and a new Managing Director is appointed.
2010  Gason acquires the IP of Chris Grow Engineering (mowers and slashers).
2010  Gason manufactures the Para-Maxx Planter, Australian designed and built and the most advances Planter on the market today.