Established in 1973, Green Valley Floral Inc. is a family run grower-shipper of cut flowers. We are dedicated to producing craftsman grown garden roses, lilies, and Gerbera daisies. Our varieties are award winning and are known for their amazing presentation and vase life. Located 20 miles off the central coast of California in the beautiful Salinas Valley, we take great care and pride in selecting and shipping only the best for the cut floral trade.

Company details

24999 Potter Rd , Salinas , California 93908 USA

Locations Served

Business Type:
Industry Type:
Agriculture - Horticulture
Market Focus:
Nationally (across the country)
Year Founded:

Building a business based on expert product knowledge, honesty and reliability, we have also been able to build a strong company that includes owners, partners and employees.

Green Valley Floral produces 80 varieties of craftsman grown garden and spray roses, over 80 varieties of gerberas, 20 varieties of Oriental lilies, and 9 specialty cut Gerrondos within 15 acres of environmentally controlled greenhouse space in the fertile Salinas Valley in Central California.

The coastal breeze, sunny days, and cool nights of the Salinas Valley provide the optimum growing conditions for our flower varieties to thrive to great lengths. The cool, humid environment is then enhanced by innovative, technology-based solutions and practices to meet our greenhouse heating, cooling, and energy needs. This helps to insure we consistently supply premium, craftsman grown garden roses, lilies, and Gerberas for the floral trade.

With a long tradition of skilled expertise, our master growers take pride in ensuring the quality of our flowers. With an emphasis placed on “seamless postharvest care”, a concept we apply to make sure the only time our flowers are out of water, greenhouse to shipping, is when the stems are being hand grated. This improves performance and presentation, which allow us to provide quality, long lasting blooms.

We stand out from standard by our commitment to sustainability. Our business plan has been, and always will be, to include a commitment to fair labor practices, and reducing our carbon footprint with environmentally friendly practices. As a result of our endless efforts to improve our business from growing crops hydroponically to integrated pest management, we are proud to say that we are Veriflora™ certified.

Renewable Energy
Green Valley Floral, a premier grower and shipper of fine cut flowers in Salinas California, has partnered with Vista Solar to create a 306kW solar solution. The solar installation is estimated to produce 475,922kWh during the first year, and will offset 78% of Green Valley Floral’s energy bill. With the rising rates of energy cost, the solar solution is estimated to save $1.6 million over the next 25 years.

With 78 percent of cut flower stems purchased in the U.S originating from Colombia and Ecuador, Green Valley Floral’s locally grown flowers in Salinas California sets it apart from the industry. Through their local business model, they are able to reduce their carbon footprint by not relying on global distribution practices.

In addition to the reduced carbon footprint, according to the Environmental Protection Agency’s calculations, Green Valley Floral can also expect to offset 723,496 lbs. of carbon dioxide annually through their solar solution. With an estimated annual production of 475,922kWh, the EPA estimates the amount of clean solar energy produced to be equal to the greenhouse gas emitted from 781,363 miles driven by an average passenger vehicle. Since the distance from the earth to the moon is 238,900 miles, that’s more than enough to make a round trip to the moon and back!

Brian Brogan, Vista Solar’s senior project developer that collaborated with Green Valley Floral, shares that “after detailed review of the usage patterns for the facility, it was very clear that solar was a great investment for Green Valley Floral. It was a pleasure working with the owners Curtis and Janet Louie from start to finish with the project.” Brian is already working with Curtis and Janet Louie on future projects at different facilities.

About Vista Solar
Vista Solar is a California commercial solar electric design and installation firm, which specializes in analyzing commercial and agricultural utility rate structures and optimizing solar system designs to generate the maximum energy bill savings for clients. With over 100 solar installations and +20 megawatts of solar power systems installed across California, Vista Solar has a demonstrated ability to deliver solar solutions that generate dependable energy production and significant long-term financial benefits.