Machine Serve was started in 2003 by Phil Davey, who started from the back of a van servicing mainly telescopic handlers. Phil soon took on selling Dieci telescopic handlers and Hanix mini excavators. 2007 saw the partnership with Multiquip to supply and service there range of small plant and concreteing equipment, this is an important percentage of Machine Serves income.Machine Serve has built up some agricultural products as well with manufacturers like Teagle, NC Engineering, Twose and a strong prescence with Hall Engineering attachments.More recently 2012 Machine Serve has taken on Zetor tractors and has seen a good response in sales and happy customers to see the brand back in the area. Machine Serve is well recognised in the area for selling Arrowhead breakers and particularly with post drivers. 2013 has seen Enorossi mowers and hay equipment come on to the scene which is a strong Italian built machine.