European Commission, Environment DG

EXPOFLOR 2009: Promotion of the flower for growing media and soil improvers

On 6-8 March 2009, the Spanish (Murcia) Competent Body manned a booth at the EXPOFLOR 2009 fair to show the advantages of the European Ecolabel and EMAS for growing media and soil improvers.

EXPOFLOR takes place in Lorca every two years and provides the opportunity for national and international representatives in the horticulture and gardening sectors to showcase their newest technologies and innovations. Thousands of visitors, professionals and general public attended the fair, curious to discover what the ornamental horticulture companies have to offer.

The Ecolabel and EMAS booth used different media to share information with visitors. A TV screen showed a dynamic presentation of both environmental systems. This presentation can be downloaded at the following link:

Moreover, a CD containing information on the EU Ecolabel and EMAS was prepared to give information to visitors and avoid the production of paper brochures and leaflets.

Up until now, twenty-two Ecolabel licences have been awarded for growing media and soil improvers. The participation of Competent Bodies and stakeholders in various events such as this fair is essential to increase the visibility of the Flower for companies and the general public.

For more information on the fair, please visit:

Further information about promotional activities regarding the Flower developed by the Spanish (Murcia) Competent Body can be downloaded from:$m.

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