Membership opens for GreenBlue’s forest products working group


Charlottesville, Va. -- Sustainability nonprofit GreenBlue has opened membership for its newly formed Forest Products Working Group, which brings together leading companies that rely on paper, wood, and other forest products to share their knowledge and develop new solutions for making their businesses more sustainable.

The group was first publicly announced in October 2011 with eight founding members: Avery Dennison Corporation, Avon Products, Inc., Bank of America, Catalyst Paper, Domtar, HAVI Global Solutions, Sappi Fine Paper North America, and Staples. GreenBlue is now seeking other leading companies to join the group.

Following the successful blueprint of GreenBlue’s industry-leading Sustainable Packaging Coalition, the Forest Products Working Group will work on a variety of projects each year to develop resources and conduct research on best practices and technological innovations. For its inaugural project, the group is designing a set of clear, science-based guidelines to inform decision-making for paper design, procurement, use, and recovery.

“Intelligent business models are needed to incorporate sustainability into standard business practice,” said founding member Jake Swenson, Director, Sustainable Products & Services at Staples. “The Forest Products Working Group has the opportunity to do this through its cross-industry representation with a focus on measurable results and innovative thinking.”

Any company that relies on forest products to meet business objectives—including paper suppliers, consumer product goods companies, retailers, publishing companies, and building product manufacturers—is invited to join the group.

Member benefits include:

  • Opportunity to participate in all project work and introduce new project ideas
  • Access to all resources developed by the group
  • Complimentary attendance to two annual Forest Products Working Group meetings
  • Participation in bi-monthly conference calls
  • Opportunity to connect and collaborate with other members
  • Demonstrate corporate leadership in improving the sustainability of forest products

For information on eligibility requirements, membership dues, and to apply for membership, please visit
About GreenBlue

GreenBlue® is a nonprofit that equips business with the science and resources to make products more sustainable. GreenBlue currently works in three program areas: chemicals, packaging, and forest products, as well as working one-on-one with companies through GreenBlue Advisory Services.

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