MS&L New York, a part of MS&LGroup - one of the world's leading communications firms - is offering a grant of up to $100,000 in pro bono professional services to a local non-profit in need of communications expertise. Through a newly developed cause initiative called MS&L Be:CAUSE, MS&L New York is seeking proposals from local non-profits whose future success will make our community a better place to live, grow and succeed. The second annual Be:CAUSE Community Connected Grant is part of MS&L's Be:CAUSE platform, which represents the agency's dedication to corporate citizenship. To emphasize MS&L's growing focus on social media expertise, a strong portion of the Be:CAUSE grant will focus on digital communications and social media support. 'MS&L has always been passionate about bettering our community and we are committed to lending our strengths to those in need,' said Renee Wilson, managing director of MS&L New York. 'Powerful and strategic communications are vital for the success of any business, so it is especially rewarding to bring these skills to the organizations that are making New York a place we are proud to live and to work.' In 2009, the MS&L Be:CAUSE Community Connected Grant was given to MOUSE, a New York-based innovative youth development organization that empowers underserved students to provide technology support and leadership in their schools, supporting their academic and career success. Non-profit organizations located in the New York metro area that are interested in applying for the 2010 grant and have a specific social media need they would like to address should visit http://bit.ly/mslbecauseapplication to download an application. For a full list of criteria, please visit the Be:CAUSE Facebook page or send the team a message on Twitter. The application deadline is August 24, 2010. For more information on Be:CAUSE and the Be:CAUSE Community Connected Grant, visit us on Facebook (http://bit.ly/mslbecause) and/or Twitter (https://twitter.com/MSLBeCAUSE). About Be:CAUSE Be:CAUSE is MS&L's personal effort to bring to life its passion for cause and expertise as a leading global communications firm to enrich the New York metro community. MS&L established the Be:CAUSE Community Connected Grant to utilize the large variety of expertise available in the agency while providing opportunities for MS&L employees to have a resounding effect within the community. Each year the initiative offers pro bono communications services to a selected local non-profit organization. Through Be:CAUSE, MS&L strives to be a driving force behind organizations, that, one community at a time, will make our world a better place to live. About MS&L MS&LGroup is one of the world's top three PR and Events networks, specialists in public relations, public affairs, branding, corporate and financial communications, social media marketing and events. Operating in wholly owned and affiliate offices in more than 80 countries spanning the Americas, EMEA and Asia, MS&LGroup provides many of the world's largest companies and most recognized brands with best-in-class communication strategies to help them reach their business and communication goals. www.mslgroup.com MS&LGroup is part of Publicis Groupe [Euronext Paris: FR0000130577], the world's third largest communications group. With activities spanning 104 countries and 43,000 professionals. Publicis Groupe offers a complete range of advertising services through three global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi, and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty. Media consultancy and buying is offered through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; and interactive and digital marketing led by Digitas and Razorfish. Publicis Groupe recently launched VivaKi to leverage the combined scale of the autonomous operations of Digitas, Razorfish, Starcom MediaVest Group, Denuo and ZenithOptimedia to develop new services, tools, and next generation digital platforms. Web site: www.publicisgroupe.com
MS&L New York offers up to $100,000 in pro bono communications council
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