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NewPage presents new on paper podcast featuring Maria Rodale


NewPage Corporation announced today a new On Paper podcast series episode featuring Maria Rodale, chairman and CEO of Rodale Inc., the world's leading multimedia company with a focus on health, wellness and the environment. As the author of four books, including the recently released Organic Manifesto: How Organic Farming Can Heal Our Planet, Feed the World, and Keep Us Safe, Rodale has won numerous awards for her leadership in ensuring a healthy environment for future generations. In this On Paper episode, available for download at OnPaperSeries.com, Rodale shares her extensive research and family business's documented history as an organic pioneer, to illustrate why chemical-free farm systems are important to healthy environments and strong economies. 'We're not deciding for ourselves about the chemicals in our environment and in our bodies, unless we're choosing organic,' Rodale states. Discussing recent trends in organic including small company start-ups, younger female farmers entering the field, and big businesses developing organic product lines, Rodale notes that organic is ready for the big time, adding 'It's where the action is.' While organic may be where the action is today, for Rodale Inc., understanding the relationship between the health of earth's soil and people's health is a part of the company's rich history. Almost thirty years ago, Rodale's father started a side-by-side comparison of organic versus chemical agriculture, entitled the Farming Systems Trial, the results of which garnered attention from scientists around the globe. With On Paper, Rodale shares, 'Organic farming is more productive, more profitable, more fuel efficient. And the surprise finding {from the Farming Systems Trial} was that organically farmed soil actually sequesters huge amounts of carbon, which means that it actually is one of the primary solutions to global warming.' Rodale Inc.'s commitment to studying and responsibly cultivating earth's resources continues today in two new programs that NewPage Corporation is proud to partner, entitled 'Tree as a Crop' and 'eco4 the planet™'. The 'Tree as a Crop' partnership is designed to educate farmers and small forest landowners about the environmental, social and economic rewards of properly growing and harvesting trees as a crop. 'eco4 the planet™' is a demonstration project on a working farm designed to implement 'Tree as a Crop', by teaching communities to plant organically grown trees, to promote new sources of local economic and environmental sustainability. In addition to OnPaperSeries.com, this new episode is available for download at iTunes.com and Zune.net by searching for 'NewPage Corporation'. To receive notification of new On Paper series releases, subscribe free of charge at OnPaperSeries.com. Sponsored by NewPage Corporation, On Paper is now in its third season. About On Paper Podcast Series The On Paper Podcast Series, presented by NewPage Corporation, is an ongoing solutions-based dialogue that provides a platform for professionals to share how their organizations implement sustainable practices. With dozens of episodes featuring representatives from the most innovative of corporate America, across a variety of industries, On Paper has garnered more than one million downloads. Visit www.onpaperseries.com to listen to individual episodes and subscribe to receive notices of new episode releases. About NewPage Corporation Headquartered in Miamisburg, Ohio, NewPage Corporation is the largest coated paper manufacturer in North America, based on production capacity, with $3.1 billion in net sales for the year ended December 31, 2009. The company's product portfolio is the broadest in North America and includes coated freesheet, coated groundwood, supercalendered, newsprint and specialty papers. These papers are used for corporate collateral, commercial printing, magazines, catalogs, books, coupons, inserts, newspapers, packaging applications and direct mail advertising. NewPage owns paper mills in Kentucky, Maine, Maryland, Michigan, Minnesota, Wisconsin and Nova Scotia, Canada. These mills have a total annual production capacity of approximately 4.4 million tons of paper, including approximately 3.2 million tons of coated paper, approximately 1.0 million tons of uncoated paper and approximately 200,000 tons of specialty paper. To learn more, visit www.NewPageCorp.com

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