Automatic Equipment Manufacturing was founded by Rollie McQuistan on the family farm just outside of Pender, Nebraska, in 1925 - the same site where our mills are built today. Our first products were cattle and hog oilers; we invented them. Cattle oilers helped farmers control flies, pests, and parasites, providing a cleaner, healthier operation and greater comfort to the animals our customers raised.

Automatic Equipment Manufacturing was reorganized as a sole proprietorship 1948 by Rollie`s son-in-law, Myron Hesse. Myron began to develop the modern automatic roller mill as an improvement over hammer mills and burr grinders to deliver better nutrition to livestock. By 1957, Automatic roller mills became the standard for grinding corn for livestock and were used across the United States, Europe, Australia, Pakistan, Indonesia, and South America.

In the early 1980s, Myron`s son Jay Hesse became the CEO and President of Automatic Equipment Manufacturing. Jay continued to develop the roller mill business while expanding into the recreational towing business with the development of the KarTote™ tow dolly. Jay continued to develop the recreational towing line by purchasing two recreational towing companies: the Oregon-based Duncan and the California-based Blue Ox.

Automatic- Model ATG15000 - High Capacity Electric Roller Mill - Brochure