Company Overview Brochure

The corporate identity of MUS-MAX:The family business MUS-MAX has been a reliable partner of farmers for almost 150years. Our customers can absolutely rely on thefirst-rate quality of our products, and an innovative spirit gives us the motivation weneed. Customer proximity is not just a sloganfor MUS-MAX, but we put it actively into practice in all our business relations. Our objective is the success of our customers achieved with the help of our machines. Wewant to make work easier for our customersand to improve their quality of life as a result.We are able to offer this benefit by means ofequipment for wood and silo technology aswell as the mechanisation of farms and the related services.Environmental awareness - energyAs a family business, MUS-MAX takes its responsibility for the coming generations andthe environment very seriously. It is our taskto develop “agricultural technology" whichuses renewable energy. Agriculture with all itsaspects is to be promoted with a view to ecological, financial and social factors.For MUS-MAX, the customers are the focus ofattention. Their central part guarantees exacting requirements for the developmentof new products.Our employees are the best from our region.As many employees have their roots in agriculture themselves, they are aware of thechallenges that tomorrow will bring. This staffknow-how is implemented to develop practicalsolutions for the future. Our trainees and employees are constantly further qualified andtrained in a practically oriented manner inorder to reach the current objectives. Our management ensures that objectives are al-ways reached and delivery dates are compliedwith, thanks to their strong personality. Ouremployees reach the goals by means of team-work and always think things through whencarrying out their work in order to assure quality. They are also responsible for constantlyimproving operational procedures and cost minimisation. Employees who implement improvements get an acknowledgement forthat. Our corporate culture favours an opencommunication - and we respect the employees’ wishes too.We work on the basis of a high quality standard. Final machinery examinations andthe handing-over of machinery are recorded inwriting. Transparency ensures motivation,identification and productivity But also ourdealing with mistakes – we call it “mistake-friendly” – is part of the quality system of ourcompany. However, they can only be toleratedif new ideas are implemented in a creativemanner. As a result, quality gets more important too“Unless you try to do something beyondwhat you have already mastered, you willnever grow.” (Ralph Waldo Emerson)We regard change as obligation to create innovation – we are looking ahead. Nothing isas constant as change. So it is always time tochange because we can make everything wecan do today still better tomorrow. The constant further development of every employee, and of our entire company as wellis based on the awareness of this.“We need to be active to set something inmotion"Environmental awarenessTreating nature kindly is extremely importantfor us. So we try to achieve a balance betweenecology and economy in our company. In thefirst place, this means for us avoiding unnecessary packaging, using environmentallyfriendly cleaning agents and paints as well andinstalling exhausting devices for the protectionof our staff. The new assembly hall is operatedwith a 200-kW wood chip oven, and the mainoperation is connected to the local heat supplysystem of the municipality. Our chipping machines are employed there as well. For us,the sensible use of energy is not only important due to reasons of cost because:“We do not inherit the earth from our fat-hers, but we borrow it from our children"Our actions are unobjectionable from an ethical point of viewWe consciously acknowledge that we live inthe third millennium in a unifying Europe.From this, we derive a boundless openness towards all peoples, cultures and people as their representatives. The agricultural technology industry is deeply human. All our employees are on friendly terms with our cus-tomers, but also with each other in the team.When dealing with conflicts, we try to turn fric-tion into positive energy as a basis for newcreativity, to the advantage of everybody. Ourattitude proves that a good performance isbased on the principles of decency and humanitarianism towards society and employees. By our ethical code, we under-stand unmistakeably the values of decency,honesty, reliability and loyaltyWe set exacting objectivesWe always develop our corporate goals bymeans of teamwork – this is the only way forus to reach them together too. From our ideas,we derive our objectives and pursue themwith active methods. We constantly adaptthem in order to be on the ball all the time.They always present a challenge, but they arenot too much for us to handle. Here, our mottois: “Always demand more of you than otherscan ever request from you."However, objectives are an important energyfactor for each of us in the team as well because the attainment of objectives is ourbiggest source of energy. The quality of our objectives determines the quality of our futureWe make profit andgrowPositive operatingresults give us finan-cial independenceand corporategrowth in accor-dance with our corporate objectives.In addition, they ensure the securityof our employeesand their families as well as the creation ofnew jobs for the economy. Expansion makesus attractive, strengthens our competitive position and helps us to find and to keep thebest employees and apprentices. It gives freshimpetus to our business organisation all thetime. Growth as a motivator is pure oxygenand so an absolute must for us simply for thisreason alone. In our company, it creates an environment in which vitality and enthusiasmprevail. Our skilled workers perceive real opportunities for their own personal deve -lopment. So growth is and will remain themost important driving force for usWe believe in our companyOur performance brings our customers, employees and suppliers an extraordinary benefit. Our friendliness, quality awarenessand professional work have helped to establishthe company MUS-MAX among the top agricultural technology companies in the European region. Our strong market positionwas consolidated with many patents. In thatway, we established an exemplary reputationfor our company too. We are always up to thejustifiably great expectations of our customersand dealers. We rather regard them as a minimum and are pleased about the new challenges every day. Competition is that extrasomething for us Our youthfulness gives usthe dynamism and the spirit necessary to liveup to this profile without making any compromises. What is it that makes up success? Our way of living Good spirits in thecompany is a more important basis than anyknow-how and capital. Only people who thinkpositive radiate enthusiasm and competence.In our home province – with forests, farmlandand vineyards – we live in one of the most favoured regions of Austria with a view to economy and culinary delights.We can be quite satisfied with our development so far – but this is not the bestwe can do We have still got a lot on theagendaOur motto:“It is not the strongest that survive, nor themost intelligent, but the ones that are mostadaptable to change" (Charles Darwin)Sowing innovation – earning success. The secret of success? Quality and speedOur visions and objectives Erich Urch, Managing Director