Tractors: focus on the Apulian market
Sales figures show a decline in 2018 compared to the previous year, characterized by an anomalous peak in registrations due to technical/statistical reasons. If compared with 2014, 2015 and 2016, sales are growing in the region, indicating a certain recovery in the demand. The sales of used machines were very significant, with negative repercussions on the efficiency and safety of the machine fleet. The Agrilevante event is a stimulus for the agricultural machinery market not only in the South, but in the countries of the entire Mediterranean basin.
The Italian tractor market recorded a decrease of 18.8% in 2018, with 18,442 units registered. Sales in Puglia also recorded a decline, albeit lower than the national average, with a deficit of 12.5%, with 1,525 units registered. The decline recorded in Italy and in the Puglia Region - explained the president of FederUnacoma Alessandro Malavolti this morning in Bari, during the press conference for the presentation of Agrilevante - compensates for the anomalous growth that took place in 2017, the year in which the manufacturers implemented policies of aggressive marketing and early registrations to clear the machines in stock before the entry into force of the new European standards for the approval of agricultural vehicles. If we excluding the peak of 2017, and we make a comparison with the previous years, it emerges that the registrations of tractors in Puglia increased by 18% in 2018 compared to 2016, improving sales levels also in 2015 and 2014, demonstrating a regional recovery in the demand for mechanization. The risk stressed by the manufacturers is that the farms, in the absence of sufficient resources for the purchase of new vehicles, might continue to turn to the second-hand market, as evidenced by the FederUnacoma data on the ownership transfers, which reveal in 2018 the sale about 2,800 used tractors in Puglia, equal to almost double those bought straight from the factory. As reiterated at the press conference, the introduction of used tractors does not improve the technological equipment of the Region, and only results in the growth of a machine fleet that is already vast and old (139 thousand units surveyed, with an age often higher than thirty years). Italian agriculture must strive for a renewal of the fleet (also through greater use of public contributions such as Psr, Inail, Sabatini Law) as well as the entire Mediterranean area, for which the Agrilevante exhibition if the landmark event. In describing the prospects for the development of agriculture and therefore of agricultural mechanization in the Mediterranean basin, President Malavolti reported the positive trends of countries such as Morocco, Egypt and Tunisia, which, after the economic crisis of 2008 and after the turbulence of the Arab Spring in 2010, are once again investing in mechanization. These are countries that in 2018 imported agricultural machinery for a value of 109, 110 and 50 million euros respectively, still far from the 486 million euros of imports in Turkey, a country that in the Mediterranean area accounts for the highest demand for mechanization despite having faced a strong devaluation of the currency last year, which discouraged purchases from abroad. Turkey, present at Agrilevante with exhibitors and businesspeople, remains a strategic country for agricultural machinery, as well as Iran, a country that, once the difficulties linked to economic sanctions have been overcome, could generate significant demand for agricultural mechanization, which would be profitable for Italian companies.
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