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The Catalyst - Program
A farmer loyalty program with more choices than ever to redeem points. A grower loyalty program that works with participating WinField® United aligned retailers to reward growers for purchasing the agronomically strong seed and crop protection products that fit their operations. Together we can help growers make the best agronomic decisions for their acre while providing best-in-class customer experience that helps support the growth of your business.
Earn points for every dollar spent on qualifying products invoiced from your local retailer
Expanded reward offerings
More choices than ever to use your points on what you value most, from trips to merchandise to even products and services to reinvest in your operation all geared to optimize yields and maximize ROI.
More product choices
We offer a broad portfolio of industry products, providing you with the flexibility to make the product decisions that are best for your operation.
More profitable season
We have put together a comprehensive selection of products, services, and agriculture technology offerings that can help optimize yields and drive maximum ROI.
Points are earned for purchases of participating seed and crop protection products. Each purchase of participating products brings your growers closer to reaching a Catalyst™ Medallion Level. Each product has a designated point value. Growers will earn points for every $100 invoiced from their local retailer of participating products from their retailer.
With expanded reward offerings, your growers have more choices than ever to use their points on what matters most to them.