Association of Independent Crop Consultants (AICC)

Association of Independent Crop Consultants (AICC)

AICC aims to maintain professional standards, to provide a forum for the exchange of technical information and to reinforce the independence of its members. AICC members adhere to a strict Code of Conduct and the advice they deliver is truly independent with no commercial bias or commission derived from product sales. Our membership prides itself on being at the forefront of technical excellence. On farm advice is comprehensive varying from core crop protection, crop nutrition, environmental issues, cultivations and strategic planning. With approaching 50% of the UK’s arable acres under the advice of an independent crop consultant, it is clear that independent agronomy is stronger than ever. However access to extensive independent trials results and innovative technology that have no commercial bias, is key to being at the forefront of delivering this technical excellence. This is what the Association of Independent Crop Consultants (AICC) and its member agronomists stand for.

Company details

Agriculture Place, Drayton Farm, East Meon , Petersfield , Hampshire GU32 1PN United Kingdom
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Business Type:
Consulting firm
Industry Type:
Crop Cultivation
Market Focus:
Nationally (across the country)
Year Founded:

AICC agronomists are well aware that it is the grower’s choice as to whether he chooses to buy his advice or not.  A core of exclusively independent, not linked to sales and bespoke technical advice backed by independent research exists and represents not only exceedingly good value but is underpinned by truly up to date agronomic practice.

AICC champions causes on behalf of its members and is encouraging a more collaborative approach to protect the chemistry we currently have but at the same time embrace the cultural and more innovative technologies that are rapidly developing to support agronomists and their farmers in the future.

AICC in house survey reveals interesting results on oilseed rape in the East. AICC - Independent crop consultants across the UK delivering commercially independent advice to growers.

What does independent advice really mean?

The UK agronomic advice market is split between serviced-based agronomy and independent crop consultancy.

Serviced-based agronomists work for crop input distribution companies. They recommend the products their companies are selling and take a salary from these sales. 

Independent Crop Consultants (eg AICC members) are employed by their farmer clients to give all-round agronomic and strategic advice, and are paid by a separate consultancy fee. The clients are then able to purchase products through buying groups, or from wherever they choose, at competitive prices. This is an openly transparent system, enabling the clients to differentiate between what they are paying for their advice and what they are paying for their crop inputs.

We believe that employing an AICC Crop Consultant enables farmers to receive the best possible independent agronomic advice with the ability to purchase their crop inputs at  the most competitive prices.