To manufacture new and innovative products for the construction industry as well as provide products that have proven their value over the years. To market our products exclusively through quality equipment dealers and rental yards, selling only through authorized dealers and never direct to the contractor. We believe this policy will help ensure that we have dedicated dealers that will provide quality service to the end user. To provide support for our dealers enabling them to provide service and support to their customers, the end-users whose satisfaction is the true measure of our company. To have well trained, highly motivated, personnel in our office and in our plant. To keep good employees through respect, fair treatment, fair pay, and good working conditions. We believe our success ultimately depends on the people that make up our company. To efficiently manage our business, thereby allowing us to offer quality equipment at a fair price, while realizing a fair return.